Why I chose Public Relations

WhatPeopleThinkWeDo_HorizontalWhen people think of public relations they either know exactly what it is or they have no clue. It is somewhat understandable—I mean people know its business but what kind of business? My definition of Public Relations is acting as an advocate for whoever you are working for—even if it’s yourself. Public Relations is not only advocacy, but it is creating and sustaining the reputation of a company or client.

How may one go about this you may ask? Various ways but I’ll give a few.


In Public Relations, research is vital for companies and campaigns. Both quantitative and focus groupqualitative research should be involved. Research builds credibility, which is so valuable. I mean do you want to be that one person who doesn’t know what they are talking about?

Social Media

Some people don’t realize how useful social media is when it comes to promoting a company. Social Media is a great way to reach your target audience and update customers and shareholders when a company experiences a crisis.

News aka Press Releases

New Releases are a document that has any local news regarding your company–this is then sent to a newspaper, magazine or wherever it is needed really. This could be news about an event that could be coming up, news about a new product ect.


Public Relations and events go together like cheese and wine. As I said before, there can be events to help promote a new product or a new program the company is putting on. Recently, at Central Washington University, an event planning class hosted an unofficial TedTalk called CatChat. This was an event that CWU students put together. At this event, people from the community talked about their success in the business world. They also offered inspiring words and food for thought. This event was really beneficial and I learned a lot from it.

If you are someone who didn’t know much about Public Relations before reading this blog, now you do. This career allows me to utilize the skills I already have like strong writing and people skills. If you know me, you know that I am an uppity person with a big bright personality. I feed off of people’s energy and this allows me to excel in this field. I know that I still have a lot to learn but I feel that I am off to great start since I will be an Account Executive for Central Communication Agency (Central Washington University’s student-run public relations firm) in the fall.





Spectacular Summer Treats!

I am that person who doesn’t have a sweet tooth–I have sweet teeth! With summer around the corner, I cant help but think of all the delicious treats there are to eat! Clearly, I love sugar; maybe a little too much–maybe that why I have so much energy.Smore frap plz

Anyway, sugar and summer go together like peanut butter and jelly. Another reason I love this time of year is because Starbucks has their Frappy Hour from 3 pm- 6 pm, if you don’t already know. I have to say their new S’more Frappuccino is delicious–but fair warning, if you don’t like things too sweet, like my mother, this Frappucino may not be your favorite. Regardless, Starbucks knows what’s up in the sugar department.

Yum shortcake iceStrawberry Shortcake Ice cream bars are my favorite summer time treat. They are to die for and very delicious and the fact that they are cute to look at, is an added plus. My addiction to sugar has found its way into an info graphic I’ve created (click on the thumbnail to see the full view). This info graphic covers a westernized view of the sweets people prefer to eat. Comment below and tell me what your favorite summertime treat is?

IshantiTo get your taste buds ready for this summer’s delicious treats, here is a list of America’s Best: “Top 10 Sweets” according to Food Network. Enjoy!

Food Network Magazine’s list of the top ten best desserts in the US.
  1. Best Beer-Spiked Cupcake: Miette, San Francisco and Oakland, CA
  2. Best Drinkable Dessert: Parkesdale Farm Market, Plant City, FL
  3. Best Pie on a Stick: Kermit’s West Lime Shoppe, Key West and Deland, FL
  4. Best Exotic Ice Cream: Jeni’s Splendid Ice Cream, Columbus, OH
  5. Best-Dressed Doughnuts: The Donut Man, Glendora, CAFood n best foods
  6. Best Little Box of Chocolate: Gail Ambrosius Chocolatier, Madison, WI
  7. Best Upside-Down Frozen Treat: Ted Drewes, St. Louis
  8. Best Flaming Treat: Brennan’s, New Orleans
  9. Best Spin on Souffle: Falai, New York City 
  10. Best Big Whoopie: Two Fat Cats Bakery, Portland, ME

Read more at: http://www.foodnetwork.com/recipes/photos/americas-best-top-10-sweets.html?oc=linkback: